We will start the project by learning about you. Who are your key stakeholders? What beliefs, values, or outcomes drive your organization? What questions do you want to answer?

Depending on the level of complexity, we might spend a fair amount of time on this part of the process. We want to make sure that we design a research project that fits your organization well. This can take many forms. We’ll review your important documents like marketing materials and existing data. We will interview your key stakeholders either one-on-one or in a focus group. We also may map internal processes or systems to fully understand the key programs and concepts.

We will turn your questions into a research project aligned with your values, timeline, and budget. We use various methods, including interviews, surveys, focus groups, and archival data.

We’ll scale the data collection effort to fit your organization’s capacity. We’re skilled at writing survey questions to measure squishy concepts. We conduct interviews or focus groups with a diverse audience, and turn stories into useable data. We also can use your organization’s existing information to support concepts. Research projects can be as simple as a single survey or as complex as a multi-year research project with data collected at multiple phases.

We tailor the learnings to your desired next steps. We use evidence to make program recommendations, design marketing materials, or provide a summary of findings.

We’ll help transform the insights into action. You’ll receive a customized summary of findings aimed to answer your most pressing questions. You can use the information to promote your program’s impact, improve your effectiveness, form a strategic plan, or recruit new participants. We’ll share our excitement for the data by providing summary graphics that are appropriate for the audience which compellingly tell your organization’s story.